Ensure Client Satisfaction in Your Real Estate Business

by Rick on November 3, 2009

surveypicDo you know if your real estate clients are happy or unsatisfied? Do you know how your real estate clients rate your services or brokerage?

Client satisfaction is important in the real estate industry and a happy real estate client can result in multiple referrals and even repeated business. If you’re an Ultimate Showing Suite subscriber, you can now send an unlimited number of real estate client satisfaction surveys to any number of clients to ensure that the needs of those clients were not only met, but surpassed.

Building and sending your very own real estate client satisfaction survey is a snap and can be done in just a few clicks. The responses you collect from each real estate client satisfaction survey can be reviewed on an individual basis or in an easy-to-read statistical format that summarizes the opinions of your clientele.

When used right, real estate client satisfaction surveys can help you:

  • Boost client retention by understanding what drives customer loyalty so your clients continue coming back to you instead of going to a competitor.
  • Help business grow by discovering both your strengths and weaknesses so you can not only work on improving gray areas, but also magnify the strong points of your business.
  • Show your clients that you care beyond the real estate transaction and display commitment to providing the very best services possible.
  • Get customer insight on new products and or services you are offering in your real estate business.

Sending your real estate client satisfaction surveys with the Ultimate Showing Suite is the fastest, cheapest and most efficient way to connect with your real estate clients. Here are just a few things that you will be able to do with the client satisfaction surveys tool in the Ultimate Showing Suite:

  • Customize surveys to match your brand by uploading your company logo and setting the survey colors.
  • Personalize the survey invitations from top to bottom including the email subject line, message inside, and who to show the email came from.
  • Set reminders to go out to clients that have not filled out the real estate client satisfaction survey a few days after first receiving it.
  • Set the real estate client satisfaction survey to close on a specified date, after receiving a certain number of responses, or keep the survey open indefinitely.
  • Automatically send a client satisfaction survey to sellers when a listing status has been changed from ‘Pending’ to ‘Sold’ in the MLS.
  • Automatically send a real estate client satisfaction survey when you change the status of a buyer from ‘Buyer Prospect’ to ‘Closed Buyer’.
  • Opt to receive an email notice whenever a recipient fills out the survey or a summary of survey activity on a daily, weekly, or monthly basis.
  • View each individual survey response or view all responses in a statistical report to see the overall opinion of your real estate clients in one glance.

And that’s just the tip of the iceberg!

There is no limit on how many client satisfaction surveys you can create or how many real estate clients you can send the survey to – create/send as many surveys as you need!

Existing members with the Ultimate Showing Suite can enjoy the new real estate client satisfaction survey feature at no additional charge. If you are not an Ultimate Showing Suite subscriber, you can still sign-up and reap the benefits at no extra cost.

What are you waiting for? Go over to www.showingsuite.com and start sending client satisfaction surveys to your real estate clients today!

Photo Credit: Dasha

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